Monday, November 21, 2011

Work on your campaigns over the break

Keep working on your ad campaigns over the break. I want to see the campaigns finished (or REAL close to it) on Monday when you come back to class. Remember, we are presenting these on Wednesday! Monday's class will be used to catch any last-minute changes that need to be made! Have your campaigns AND presentations polished by Wednesday!

When preparing your final pieces for presentation, follow the following criteria:

• Each piece must be presented on black poster board.
• ONLY ONE AD PER BOARD!
• Each board MUST have a 3" border all the way around your ads.
• Magazine ad finished size will be 8.5" x 11". VERTICAL orientation!
• Billboard finished size will be 16" wide by 8" tall.
• Storyboard finished size will be 8.5" x 11" per frame (you can include your description in this size - at the bottom - TYPE these, please!)
• Your storyboards must be on THREE boards (two frames on each board.) Make sure to leave 3" border around the entire area!
• Point-of-purchase displays must be made ACTUAL SIZE! It's up to you to get these done! If they need to stand up, mount them on foam-core board or something else that will stand up!
• If you are producing your commercial, you must present me with a format that I can play on my computer on the big screen. I want a copy ON CD turned in with your project!

Any questions, please ask.

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